Kissmetrics Blog

A blog about analytics, marketing and testing

Built to optimize growth. Track, analyze and engage to get more customers.

Archive for July, 2011

7 Sneaky Ways to Use Facebook to Spy on Your Competition

Previously on KISSmetrics, I covered the art of 7 sneaky ways to use Twitter to spy on your competition. I don’t really consider it spying so much as simply competitor research, but spying makes it more James Bond-like. …

4 Ways to Increase Your Traffic With StumbleUpon

StumbleUpon is one of the best traffic generators among the top seven social media sites, referring more than other social bookmarking and voting sites such as Digg and Reddit according to Statcounter. Why? Because when a user likes, or stumbles,…

The B2B Marketing Guide

In a recent study conducted by Google, over 600 B2B marketing professionals were surveyed and were asked about their marketing strategy. This survey assessed how these marketers planned to spend their marketing budget, the challenges they faced, how they analyzed ROI…

A Beginner’s Guide to Google Analytics 5

Google Analytics is arguably one of the most powerful web analytics applications available today. The fact that, like many Google offerings, it’s an entirely free program, makes it even more appealing. Version 5 of Analytics has just rolled out to…