Kissmetrics Blog

A blog about analytics, marketing and testing

Built to optimize growth. Track, analyze and engage to get more customers.

Archive for September, 2011

What is Kissmetrics?

We produce a lot of content on this blog that discusses how to improve your online marketing. Ironically, we rarely blog about Kissmetrics products. Today’s infographic illustrates how Kissmetrics web analytics can help your business succeed. Whether you’re just a small,…

Seven Tips for Creating Killer Product Pages

If you run an e-commerce site, your product pages are the moment of truth for your business. Either they convert your visitor into a customer or they don’t. This is not new information. Everyone knows that successful product pages are important…

How to Avoid the SPAM Folder in 10 Easy Steps

The war against SPAM is on! Internet Service Providers (ISPs) are waging an endless war against the spammers who invade our mailboxes. This war has heavy casualties in the form of “false positives”—legitimate commercial emails mistakenly routed by spam filters to bulk folders. If…

What Makes Someone Leave A Website?

Attracting a potential customer is hard enough. Grabbing their interest and retaining them is even more difficult. It’s important to design your site so that user frustration is kept to a minimum, thereby maximizing customer retention. Below are some examples of…