Kissmetrics Blog

A blog about analytics, marketing and testing

Built to optimize growth. Track, analyze and engage to get more customers.

Archive for February, 2013

How to Prevent Employee Burnout

We all know what burnout looks like. It’s the stressed-out manager who proclaims they’ve “had it” and books the next flight to Cancun. The start-up co-founder working 130 hour weeks who claims he “can’t take all this bullsh*t anymore” and goes…

How to Make a Landing Page That C.O.N.V.E.R.T.S.

So you’ve got your marketing all set. You have paid search ads going, your pages are well optimized and generating good natural search, your Facebook ads are working, and you’re getting lots of traffic. (I know, this probably is a fantasy…

How to Market Your Mobile App

After doing some research in your industry, you discover that you need more than just a mobile website for your business. You are going to have to really grab the attention of the smartphone generation and get them to use your…

Infographic: How Mobile is Changing Business

More people are shopping on mobile devices than ever before. Is your business prepared to satisfy these mobile bound customers? Click on the infographic below to view a larger version: View an enlarged version of this infographic » Click…