Kissmetrics Blog

A blog about analytics, marketing and testing

Built to optimize growth. Track, analyze and engage to get more customers.

Archive for April, 2018

6 Instagram Marketing Trends To Be Aware Of In 2018

Last year, my friend checked her Instagram engagement numbers and noticed something unusual. They tanked. “I used to get lots of likes and comments, but now it has totally dropped off,” she told me. I asked her what she was doing differently. Her answer? “Nothing.” And…

8 Need-to-Know E-Commerce Image Optimization Hacks

Ever wonder why your product image doesn’t show up when you do a Google search for your product? Wonder if that big product image on your new landing page might cause slower loading speeds for your customers? What about conversions? Are…

LinkedIn Pulse: A Complete Guide (+ Examples)

You blog because you want people to discover your content and engage with it. But sometimes, your reach just isn’t large enough. That’s why it’s good to diversify your content. Creating more content and putting it in more places gives you…